SMH: ‘Self-checkouts in the change room’: how department stores track clothes

ArticleSMHChannel 7 NewsInside Retail6PR Perth

12 Oct

‘Self-checkouts in the change room’- how department stores track clothes RetailOasis Dave McLaughlin (left), co-founder of 3D body scanning business Bodd, with director Alice Sidhu — *Image Credit: SMH / Simon Schluter*

Kmart Southland in Melbourne is trialling RFID-enabled change rooms, allowing shoppers to see product details on a screen and scan a QR code for more information or purchase options. The technology aims to enhance customer experience while helping retailers track popular styles, sizes, and sales trends. RetailOasis co-director Trent Rigby describes it as “self-checkouts in the change room,” highlighting the vast amount of data Kmart can collect. Personal stylist Sally Mackinnon sees potential in the technology improving Australia’s often outdated change room experience. While this innovation could help manage theft and drive in-store engagement, experts note that Australia still lags behind other markets in retail tech adoption. Read the full article here.

SMHretailretailerretailingRetailOasisBODDChange Room TechnologyDepartment Store

Trent Rigby

SMH: ‘Self-checkouts in the change room’: how department stores track clothes

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