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Retail, The Future of Retail Madeline Kulmar Retail, The Future of Retail Madeline Kulmar

Olympic Gold: How Brands are Planning to Win at the Paris 2024 Games

Discover how top brands like ASICS, Uber, July, and Nike are planning to maximise their impact at the Paris 2024 Olympics. From blending cultural heritage in uniforms to eco-friendly transportation solutions and exclusive Airbnb stays, these strategies aim to captivate global audiences and boost brand visibility.

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5 Observations from the Shopping Centre

Thanks to COVID, the idea of a shopping centre visit, as an activity or general browse, has been challenged and now the customer may think twice before heading out for a shop. 2020 saw many changes in behaviour across society. Fundamental norms no longer exist. So how has the centre shifted in our psyche, a year after our lives changed.

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