The Latest News, Insights & Trends in Retail

Delve into the latest in store closures, start-ups, shifts, and opinions on the future of retail.

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Is One-to-One Shopping the Solution in a COVID World?

It’s more than fair to say that the disruption of COVID-19 has changed the retail landscape forever. What we buy, how we buy and where we buy - our behaviour as consumers has changed...forever.

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Pippa Kate Pippa Kate

Marketing Myopia for Modern Times

Let’s talk about change and it’s inevitability. We live in a world where change is the only consistent thing, and yet we operate like nothing will. In this article we talk about the modern applicability of Ted Levitt’s iconic ‘Marketing Myopia’ article from Harvard Business Review in the 1960s and how it applies today.

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