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Retail, The Future of Retail Madeline Kulmar Retail, The Future of Retail Madeline Kulmar

How Retailers Can Leverage Events for Growth in 2025

Australian retailers can drive growth by leveraging major events, like the Australian Open and Lunar New Year, through authentic, on-brand partnerships. Events create opportunities to connect with customers, but authenticity is key. July and Mecca’s Australian Open activations exemplify success. Subscribe to the RetailOasis Newsletter for the most up-to-date retail news & trends. We’re thought-leaders in the retail industry.

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Retail, The Future of Retail Madeline Kulmar Retail, The Future of Retail Madeline Kulmar

Olympic Gold: How Brands are Planning to Win at the Paris 2024 Games

Discover how top brands like ASICS, Uber, July, and Nike are planning to maximise their impact at the Paris 2024 Olympics. From blending cultural heritage in uniforms to eco-friendly transportation solutions and exclusive Airbnb stays, these strategies aim to captivate global audiences and boost brand visibility.

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